Echinaceae 'White PowWow'
identification
description
Echinacea 'PowWow White' (Echinacea purpurea), offered by the seed company WH Perron
Echinacea 'PowWow White' is a compact, vigorous, and very floriferous variety, prized for its large, pure white flowers set against a golden-yellow central cone . It forms a well-branched clump with sturdy stems that do not flop over, even in windy weather. Remarkably, this echinacea flowers in its first year after sowing , offering a generous and continuous display of blooms from early summer until autumn .
Hardy and easy to grow, 'PowWow White' reaches approximately 40 to 50 cm in height and 30 to 40 cm in spread , making it ideal for borders , flowerbeds , containers , or even as a cut or dried flower . Highly attractive to butterflies, birds, and other pollinators , it is also distinguished by its good drought resistance and high heat tolerance.
Latin name: Echinacea purpurea
Maturity: Perennial
Germination: 7 to 14 days
Sowing temperature: 22 to 24 °C
Plant height: 40 to 50 cm
Spread: 30 to 40 cm
Color: White
Quantity per packet: Approximately 30 to 40 seeds
Formulation: Naked
Uses: Cut flowers, dried flowers, flower beds, containers
Flowering: July to September
Exposure: Sun to partial shade
Cultivation method:
Echinacea 'PowWow White' can be sown indoors or directly in the garden . For first-year flowering, it is recommended to sow indoors 6 to 8 weeks before planting outdoors . Sow 2 seeds per cell , ideally in trays or individual containers, and cover lightly with vermiculite . Vernalization (cold weathering) is not mandatory, but a 10-week period of cold will result in flowering 2 to 3 weeks earlier .
Direct sowing outdoors is possible in May , or even from July to early September , for flowering the following year. It adapts to all well-drained soils , but prefers fertile, deep, loose, and cool soil for optimal performance.
Maintenance and longevity:
Easy to care for, this echinacea requires little water once established. Mulching helps reduce watering needs after the first year. During prolonged dry spells, occasional watering will encourage flowering. Regularly removing faded flowers promotes new blooms. It is recommended to divide the plant every 3 to 4 years , in spring or autumn, to rejuvenate it.
Pure, robust and generously floriferous!
With its brilliant white blooms, compact size, and ability to flower in its first year, the 'PowWow White' coneflower is a reliable choice for sunny gardens. Hardy, decorative, and beneficial to biodiversity, it brings elegance and vitality to landscapes, summer after summer.