Easy native pollinator flowers

Black-eyed Susan

Rudbeckia hirta

Product code : AKENE-0048

Highly floriferous native plant with bright yellow flowers for pollinator gardens.
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Detailed plant guide
Advice adapted to Canada
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Quantity
Around 300 seeds
Exposure
Full sun to partial shade
Life cycle
Perennial
Hardiness
3 to 8

Discover the plant

Common nameBlack-eyed Susan
FamilyAsteraceae
GenusRudbeckia
Specieshirta
TypeNative plant
Botanical nameRudbeckia hirta
Reproducible seedsYes

Black-eyed Susan (Rudbeckia hirta) is a highly floriferous native plant known for its large golden-yellow flowers with dark brown centres and its long summer blooming season. Its green foliage and compact habit bring bright colour to wildflower meadows, garden borders, and pollinator gardens. From summer into early autumn, its abundant flowers create a vibrant display while attracting a wide variety of bees, butterflies, and beneficial insects. Extremely hardy, it adapts beautifully to natural landscapes throughout Quebec and Canada.

Black-eyed Susan (Rudbeckia hirta) prefers sunny to partially shaded locations and well-drained soils, including relatively poor or dry conditions. Across Quebec and Canada, it is ideal for wildflower meadows, natural borders, and ecological plantings. Moderate watering during establishment encourages healthy growth, but once rooted it tolerates dry periods well. Low maintenance requirements include only light care such as removing dry stems or spent flowers depending on the gardener’s goals.

Black-eyed Susan (Rudbeckia hirta) plays an important role in biodiversity-friendly gardens through its extended production of nectar and pollen. After flowering, its seed heads provide food for several seed-eating birds. It combines naturally with wild bergamot, goldenrod, blazing star, and native grasses to create landscapes inspired by North American prairies. Its generous blooms, easy cultivation, and ecological value make it an essential choice for sustainable gardens.

Rudbeckie hérissée en fleurs, vivace aux pétales jaunes et au cœur foncé.

Sowing guide

It all startswith a seed.

Sowing depth

3 to 5 mm (0.1 to 0.2 in)

Spacing / density

30 to 45 cm (12 to 18 in)

Germination temperature

18 to 22°C

Germination time

7 to 15 days

Sowing period

Fall or spring after stratification

Propagation

Seeds and natural reseeding.

Cold stratification

Yes

Growing method

Sow Black-eyed Susan seeds in autumn or spring after a period of cold stratification to improve germination. Cover the seeds lightly with 3 to 5 mm (0.1 to 0.2 in) of growing medium and maintain temperatures between 18 and 22°C (64 to 72°F). Consistent moisture promotes rapid germination, usually within 7 to 15 days. Transplant seedlings once they have developed several true leaves and gradually acclimate them to outdoor conditions. This native wildflower thrives in sunny, well-drained locations and readily self-seeds, creating beautiful naturalized meadows over time.

Soil and care

The right care,at the right time.

Soil pH

Acidic to neutral

Minimum temperature

-40 °C (-40 °F)

Care level

Low

Drought tolerance

Yes

Watering

Moderate during establishment

Soil type

Poor loamy to clay soil, well drained

Fertilization

Light compost in spring

Moisture

Low to medium; well-drained soil

Seasonal care

Remove dry stems in spring and leave some flowers to produce seeds for birds.

Container growing

A garden,within reach.

Recommended pot size

20 to 30 L (5 to 8 gal)
Black-eyed Susan grows exceptionally well in containers thanks to its compact habit and adaptability. Use a pot of at least 20 to 30 L (5 to 8 gal) filled with a light, well-drained growing medium. Place the container in full sun to encourage abundant flowering. This makes it easy to enjoy its brilliant blooms while attracting pollinators to patios and balconies.
Rudbeckie hérissée en fleurs, vivace aux pétales jaunes et au cœur foncé.

Bloom and dimensions

Its place,in your garden.

Mature height

90 cm

Width / spread

45 cm

Flower color

Yellow with dark brown centre

Foliage color

Green

Foliage type

Deciduous

Growth rate

Moderate

Growth habit

Upright and branching

Fragrance

​

Bloom period

Summer to early autumn

Fruiting

Seeds in dry seed heads in late summer

Harvest

August to October
Rudbeckie hérissée en fleurs, vivace aux pétales jaunes et au cœur foncé.

Garden associations

In goodcompany.

Companion plants

Wild bergamot, blazing star, switchgrass, goldenrod

Plants to avoid

Blue flag iris, marsh marigold, ligularia, horsetail

Frequently asked questions

Your questions,answered.

When should Black-eyed Susan be sown?
Black-eyed Susan seeds can be sown in autumn or spring after a period of cold stratification. This treatment generally improves germination and produces stronger seedlings.
Why does this plant attract pollinators?
Its large flowers produce abundant nectar and pollen, attracting a wide diversity of bees, butterflies, and other beneficial insects throughout its long bloom period.
Can it be grown in containers?
Yes. This species adapts very well to container growing thanks to its moderate size and abundant flowering. A sunny location produces the best results.
Is it easy to maintain?
Yes. Black-eyed Susan is exceptionally hardy and low maintenance. Once established, it requires little watering and returns reliably year after year.
What should be done with flowers after blooming?
Spent flowers can be removed to extend blooming or left in place to provide seeds for birds and create attractive winter interest in the garden.

Wildlife and pets

Life,around your plants.

Attracts birds

Yes

Native plant

Yes

Reported toxicity

Yes

Supporting wildlife

Bees and butterflies